Email marketing softwarefor the small business that sends its own: work the return, grow the list, keep the record.
Email marketing software and free email sheets for the owner or the one marketer in a small business who sends the company's own email and works the numbers by hand today: what a campaign returns against the platform's price, what a month of sending costs per send and per contact, how the list grows from sign-ups and shrinks from unsubscribes, what a send frequency costs, the KPIs of a send, the journey from lead to customer, the stack against one platform, SMS against email, what a lead is worth, what a customer costs by channel, the health of the list and the budget.
Funnelvo Pro is $24 per month for the whole business, billed monthly.
12
free sheets on this site
the answer is never behind a login
25
providers' own published prices, compared
in the Email Platform Pricing Index
$24
per month, whole business
Free sheets: $0
Built for the small business that sends its own email and works the numbers by hand, only
Work the return. Grow the list. Keep the record.
01
The return
What a campaign gives back against what the platform costs
Five thousand contacts sent four times a month is 20,000 emails; at 97% delivered, 3% clicked and 2% of clicks ordering at $60, that is 12 orders and $698 a month, three and a half cents an email and 2,910% on a $24 platform. The sheet shows every step so the figure that matters, revenue per email, is never a guess.
02
The list
What sign-ups add and what the send frequency takes away
Eight thousand visitors at a 2% sign-up is 160 contacts a month; 0.8% unsubscribes and 0.3% bounces on 5,000 take 55 back, so the list nets 105 and reaches 6,260 in a year. Send twice a week at 0.2% unsubscribes a send and 1,040 leave over the year. The two sheets put the growth and the attrition side by side.
03
The record
Every contact, list, campaign and journey step filed where it belongs
Contacts with their consent, lists with their segments, campaigns with what went out and what came back, and journey steps with their timing file themselves against each other, so the question of what the list is worth has a year of sends behind it. Everything exports.
Sheets
The sheets, free and open
Free, on the page, no account. Pro keeps every contact, list, campaign and journey step against the record. Nothing here is an agency, a list for sale or marketing advice.
The campaign is worked. Keeping the record is Funnelvo Pro.
The sheets are free forever. Pro turns them into the record: every contact with how and when they opted in, every list and segment, every campaign with what it sent and what came back, every journey step with its timing and its drop, your company name and logo on the printed sheets, no watermark, and an export when the accountant or the next platform asks for the lot.
Download as PDF
No Funnelvo watermark
Save every sheet and reopen it later
Your company name and logo on the paperwork
Campaign reminders, journey-step alerts and list-health notices emailed to the sender
Connect your own Stripe account and get paid online
Funnelvo Pro is $24 per month for the whole business, billed monthly. Billed monthly. Cancel any time from your account page. Price and renewal terms are shown before checkout.