About Funnelvo

The email sheets behind email marketing software, for the small business that sends its own, and nobody else

Who it is for

Built for the small business that sends its own email and works the numbers by hand, only

What it does not do

  • no agency, no list for sale, no ad network, no sending on your behalf, no marketing advice

What is on this site

12 free sheets, each working its figure on the page with no account, and Funnelvo Pro that keeps the record. All sheets · Pricing.

  • Email marketing platform: Work what a month of email returns against the platform's price: emails sent, clicks, orders, revenue, revenue per email and the return.
  • Marketing intelligence tools: Work the cost of a customer by channel: email, search, social and other, the blended cost, and email's share of spend and of customers.
  • All in one marketing platform: Work what a stack of marketing tools costs against one platform: subscriptions, switching hours, the total, and the saving per month and per year.
  • Email marketing lead generation: Work how the list grows: sign-ups from visitors, losses to unsubscribes and bounces, the net per month and the list at the horizon.
  • Email marketing customer journey: Work the journey from lead to customer: contacts at each step, customers won, first-order revenue, emails sent and emails per customer.
  • Email marketing cost: Work what a month of email marketing costs: platform, hours, add-ons, and the cost per campaign, per contact and per send.
  • Email marketing kpis: Work a send's KPIs from its counts: delivery, open, click, click-to-open and conversion rates, revenue per email and per click.
  • Email marketing calendar: Work what a send frequency costs: sends in the period, unsubscribes and complaints per month, contacts lost and contacts left.
  • Email marketing audit: Work the list's health from a period's counts: bounce, complaint and unsubscribe rates, the inactive share and the engaged list.
  • Email marketing leads: Work what an email lead is worth: customers, revenue, gross margin, the value of a lead, the cost per lead and the net after the program.
  • Email and SMS marketing automation: Work SMS against email per response: the cost of each channel per month, responses by channel, and the cost per response for each.
  • Email marketing budget: Work the email budget from revenue: the marketing budget, email's share of it, and the budget per year, per contact and per campaign.

What Funnelvo Pro keeps

The sheets are free forever. Pro turns them into the record: every contact with how and when they opted in, every list and segment, every campaign with what it sent and what came back, every journey step with its timing and its drop, your company name and logo on the printed sheets, no watermark, and an export when the accountant or the next platform asks for the lot.

Reach us

Contact for a question about the product, ask whether Funnelvo Pro does a particular thing, Support when something is broken or money is wrong, or hello@funnelvo.com. The legal terms are on Terms and Privacy.