Dentist email marketing is a dental practice's own list worked as numbers: active patients, lapsed patients and hygiene recalls, reached by the business itself rather than by an agency, and measured by what a recall send returns in booked appointments. For the practice manager or the dentist who owns the practice, the return is the appointment, and this page is about that: what the list is, what the calendar costs it, what a send returns and what record makes the figure repeatable. The lead value sheet on this site works the figure this page turns on, free, from the business's own numbers, with no account.
The return is the appointment
A recall appointment is worth its fee, and a lapsed patient brought back is worth the years of visits that follow. The lead value sheet works what a booking from the list is worth at the practice's own figures and what the recall programme may cost per booking, which is the number to set against the platform's price.
What the lead value sheet works for a dental practice
Leads times the close rate is the customers; customers times the first order times the margin is the gross; gross over leads is what a lead is worth, and the programme's cost over leads is what one costs. On the worked example, 300 leads closing at 10% on $250 at 40% margin is $3,000 of gross, a lead worth $10 and $8.33 net of a $500 programme. For the practice manager or the dentist who owns the practice, the inputs are the list of active patients, lapsed patients and hygiene recalls and the rates the last sends produced; the sheet publishes no benchmark for the trade and takes a minute with no account.
Keeping the record
What turns dentist email marketing from a monthly guess into a monthly figure is the record behind the sheet: active patients, lapsed patients and hygiene recalls, each with their consent and their dates, filed against each other so the inputs are read rather than remembered. Funnelvo Pro keeps that record, puts the business's own name on the printed sheets and exports everything; the sheets themselves are free forever.
Questions people ask about dentist email marketing
What is dentist email marketing?
A dental practice sending to its own list of active patients, lapsed patients and hygiene recalls, measured by what a recall send returns in booked appointments. The free lead value sheet on this site works the figure; the paid plan keeps the list as a record.
Which free sheet works the figure for the practice manager or the dentist who owns the practice?
The lead value sheet: 300 leads closing at 10% on $250 at 40% margin is $3,000 of gross, a lead worth $10 and $8.33 net of a $500 programme. Every input is the business's own and it computes on the page with no account.
Do the sheets need an account?
No. Every sheet computes on the page with no account and no trial clock; an account is only for keeping what was worked out, which is the paid plan's job.