Email marketing campaign ideas are worth listing only with the figure each one moves: a win-back send moves the engaged list, a reorder reminder moves revenue per email, a referral ask moves sign-ups, a survey moves the reply rate. The list health sheet on this site works the engaged list a win-back is aimed at, the ROI sheet works what a reminder returns, and the list growth sheet works what a referral month adds; an idea that moves none of them is a design exercise.
Ideas, each with a figure attached
Ideas listed with the figure each moves: win-back, reorder reminder, referral ask, survey; the free ROI, list health and list growth sheets work the figures. This page supports the guide on what an email marketing solution must carry for a small business, and the figure it turns on is the one the email marketing ROI sheet returns first. Bring your own counts: the rates on this site are never a benchmark, and the worked example's figures are arithmetic to replace with the business's own.
What the email marketing ROI sheet works
Contacts times sends is the emails; delivered, click and order rates take it down to orders; orders times order value is the revenue; revenue over emails is revenue per email and over the platform's price is the return. On the worked example, 5,000 contacts sent four times at 97% delivered, 3% clicked and 2% ordering at $60 is 12 orders, $698.40 a month, three and a half cents an email and 2,910% on a $24 platform. For email marketing campaign ideas, that is the figure to start from, and it takes a minute from the business's own numbers with no account.
Keeping the record
For email marketing campaign ideas, the sheets are the arithmetic and the record is the memory: contacts with their consent, lists and segments, campaigns with their results and journey steps with their timing, kept against each other and exportable at any time. Funnelvo Pro is that record at $24 a month, flat, for the whole business; this site is not an agency, sells no lists and sends nothing on anyone's behalf.
Questions people ask about email marketing campaign ideas
What is email marketing campaign ideas?
Ideas listed with the figure each moves: win-back, reorder reminder, referral ask, survey; the free ROI, list health and list growth sheets work the figures.
Which free sheet works the figure behind email marketing campaign ideas?
The email marketing ROI sheet: 5,000 contacts sent four times at 97% delivered, 3% clicked and 2% ordering at $60 is 12 orders, $698.40 a month, three and a half cents an email and 2,910% on a $24 platform. Every input is yours and it computes on the page with no account.
Do the sheets need an account?
No. Every sheet computes on the page with no account and no trial clock; an account is only for keeping what was worked out, which is the paid plan's job.