SaaS email marketing is the onboarding journey before it is anything else: the sequence from sign-up to paid, with a drop at each step. The customer journey sheet on this site works how many sign-ups become customers at the company's own step rates, and emails per customer won is the figure that separates a journey that converts from one that merely sends. The monthly product note comes after, and the send frequency sheet works what it costs the list.
The onboarding journey is the product's first feature
The onboarding sequence from sign-up to paid, worked step by step; the free customer journey sheet works the customers it produces and the emails each one costs. This page supports the guide on what B2B email marketing must record, and the figure it turns on is the one the customer journey sheet returns first. Bring your own counts: the rates on this site are never a benchmark, and the worked example's figures are arithmetic to replace with the business's own.
What the customer journey sheet works
Leads times each step's rate in turn is the customers; customers times the first order is the revenue; the emails at each step over the customers is the emails per customer won. On the worked example, 300 leads at 60%, 40% and 15% is 11 customers and $2,700 a month, 1,656 emails and 153 emails per customer. For saas email marketing, that is the figure to start from, and it takes a minute from the business's own numbers with no account.
Keeping the record
A sheet worked once is a guess made carefully; a sheet worked from the record every month is a measurement. For saas email marketing the record is contacts with their consent, lists and segments, campaigns with their results and journey steps with their timing, and the paid plan on this site keeps it at one flat price with an export at any time, while the sheets stay free and need no account.
Questions people ask about saas email marketing
What is saas email marketing?
The onboarding sequence from sign-up to paid, worked step by step; the free customer journey sheet works the customers it produces and the emails each one costs.
Which free sheet works the figure behind saas email marketing?
The customer journey sheet: 300 leads at 60%, 40% and 15% is 11 customers and $2,700 a month, 1,656 emails and 153 emails per customer. Every input is yours and it computes on the page with no account.
Does Funnelvo publish benchmark rates?
No. Every rate on every sheet is the business's own, entered from its own sends; the defaults are a worked example to replace. The mailbox providers and the FTC publish the rules and the thresholds, and they are linked below.